The AMA Association's radio programs were broadcasted through Shekina 102.9 FM community radio and on Facebook Live, reaching an audience of 6,000 girls and young women, primarily Maya Q'eqchí and mestizas from urban marginal areas. This strategy leveraged the high connectivity of these communities on social networks, achieving a total reach of 15,000 people.

The 15 weekly programs, each lasting one hour and led by three Maya Q'eqchí and mestizo announcers, focused on relevant topics such as the Eta and Iota storms, shelters, support for local women producers, and safe practices in markets, emphasizing the use of masks and physical distancing. The prevention and reporting of sexual and domestic violence were also addressed, along with the importance of Sexual and Reproductive Rights during the pandemic and safe return to school. These topics were reinforced with educational spots in both Spanish and Maya Q'eqchí.

All broadcast transmitted in radio was a crucial medium for delivering information to remote and rural communities in Southern Petén, often being the main or only communication channel. In indigenous communities, content was presented bilingually to facilitate understanding. Interaction with the audience was constant, using text messages, phone calls, WhatsApp, and Facebook. Public inquiries and comments ranged from the situation of the storms and available shelters to questions about violence and appreciation for the information provided.

Thus, the program became a vital source of information, awareness, and education, particularly for girls, women, and indigenous, rural, and urban marginal communities with limited access to other information sources.

Three billboards were placed for five months, providing information on COVID-19 prevention and hygiene norms, prevention of sexual and domestic violence against Maya Q'eqchí and mestizo Guatemalan girls and women, and the importance of responsibly reactivating the economy.

These billboards were strategically located in high-traffic areas of Southern Petén, such as the Poptún market, the main commercial center of Southern Petén, and on national highways. They reached about 30,000 people in Southern Petén, informing them about the aforementioned themes.

A total of 8,000 culturally relevant posters were placed, containing information in Spanish and Maya Q'eqchí on proper prevention and hygiene measures to prevent COVID-19 and violence prevention. This was particularly important as the Eta and Iota storms and COVID-19 had increased the instances of violence experienced by adolescent girls and women.

The materials were created considering the Maya Q'eqchí native language, customs, and traditions of the Maya and mestizo people to ensure a suitable and effective response, as ancestral and mestizo communities coexist in the department of Petén. The posters were displayed in schools to strengthen the return to classes, in the Poptún market, neighborhood stores, tortilla shops, nixtamal mills, and houses in urban marginal areas and Maya Q'eqchí and mestizo communities throughout the department of Petén.

The placement of these posters was conducted in partnership with the three Health Area Directorates of Petén (Petén South East, South West, and North), the Ministry of Education, the Ministry of Agriculture, Livestock and Food, and the Poptún Market Tenants Committee. This initiative helped educate and inform about 80,000 adolescent girls, women, and communities in the 14 municipalities of the Petén department.

The posters were illustrated for easier understanding and to be interpretable by people who cannot read or write, as Guatemala has high rates of illiteracy. Initially, the plan was to create 5,000 posters, but with an additional USD 5,000 provided, it was possible to produce 3,000 more.

275 bags of groceries and hygiene kits were distributed to strengthen the food and nutritional security of the families of 275 adolescent girl volunteers from the AMA Association. These included girls with disabilities, entrepreneurs from the Poptún municipal market, Petén, and communities in the border area between Guatemala and Belize.

It's important to note that the initial proposal planned to deliver 400 grocery bags. However, due to the scarcity caused by the Eta and Iota storms of personal hygiene items and access to sanitary towels and COVID-19 prevention supplies, it was decided to also provide these supplies. Therefore, each beneficiary received a bag of groceries and a hygiene kit, reducing the number of beneficiaries from 400 to 275.

With these deliveries, menstrual hygiene and COVID-19 prevention were also strengthened. Additionally, they aimed to prevent domestic violence, sexual violence, and early forced unions among adolescent girls. Due to scarcity, many parents trade girls for sexual favors or marry them off in exchange for food, land, or livestock, especially to older men, a sad reality that continues to afflict them.

The 275 beneficiaries who received aid were: 50 adolescent Maya Q'eqchí and mestizo girls from the five basic education institutes participating in AMA's interactive training circles, 25 adolescent girl survivors of sexual violence from the AHICAM home, 25 adolescent girls with disabilities, 25 adolescent girls and women entrepreneurs from the Poptún municipal market, 50 adolescent girls and women from communities along the Guatemala-Belize border, and 100 young women members of 10 soccer teams participating in the "Score a Goal Against Violence" championship.

It's also vital to mention that the donation helped to strengthen responsible economic reactivation in Southern Petén. The arrival of the Eta and Iota storms further affected the already damaged economy of adolescent girls and women entrepreneurs from the municipalities of San Luis, Poptún, and Dolores, Petén, who subsist on selling their crops and farm animals in the Poptún market. With the surplus from the donation (USD 10,000 requested, USD 15,000 provided by the FGM).

In partnership with the women of the Poptún Municipal Market Committee, Petén, 1,300 reusable masks and 400 bottles of fifth-generation quaternary ammonium were distributed to adolescent girls and women entrepreneurs who travel from their communities to sell their products or who have stalls in the Poptún municipal market.

This initiative aimed to provide them with adequate protection to prevent COVID-19 and comply with the biosafety measures required by Guatemalan authorities for economic activities. Due to the scarcity and high prices of these products, it was difficult for them to have access to them, exposing them to the risk of infection and potential closure of their small businesses for not meeting the established COVID-19 measures.

This distribution significantly strengthened the well-being and economy of the adolescent girls and women entrepreneurs, enabling them to conduct their economic activities safely and responsibly. This improvement in their economic situation helps them escape from situations of violence arising from lack of economic autonomy and the confinement experienced in Guatemala.

To locally strengthen responsible economic reactivation, eight large informational billboards with COVID-19 prevention messages were installed in strategic locations in Southern Petén. Additionally, municipal markets were visited safely, and 13 informational billboards were placed at the entrances of the Poptún municipal market. Thirteen gallons of liquid hand soap were also provided to ensure that all visitors could wash their hands and enter and exit safely.

The campaign was enhanced with culturally relevant radio spots produced by AMA, which were broadcast in collaboration with U´tan Kaj, Shekina, and Poptún Stereo radio stations.

• Broadcasts of Bilingual Spanish-Maya Q'eqchí Radio Program “El ABC de la Sexualidad”.
  6,000 adolescent girls and young Maya Q'eqchí and mestizo women from Southern Petén, Guatemala, tuned into the 15 radio broadcasting programs.
• Placement of culturally relevant materials on safety, hygiene, and prevention of violence and COVID-19.
  30,000 people from Southern Petén were informed about COVID-19 biosafety norms and mechanisms for preventing and reporting violence against girls and women during the pandemic.
• 80,000 adolescent girls, women, and communities from the 14 municipalities of the Petén department were sensitized through the placement of 8,000 culturally relevant posters about COVID-19 biosafety norms and mechanisms for preventing and reporting violence against girls and women during the pandemic.
• Delivery of 275 bags of food and groceries and hygiene kits
  275 adolescent girls and their families, including Maya Q'eqchí and mestizo volunteers from the AMA Association, individuals with disabilities, entrepreneurs from the Poptún municipal market, Petén, and communities from the border area between Guatemala and Belize.
• "For Me, For My Town" Campaign
  300 tenants and commercial lessees from the municipal market of Poptún, Petén, who received supplies of masks and hand and surface disinfectant for COVID-19 prevention.
  400 adolescent girls and women entrepreneurs from the Poptún, Petén market.

• 15,000 people from Maya Q'eqchí and mestizo communities and urban marginal areas in the Petén department, who are listeners of Shekina radio in Southern Petén.
• 6,000 people reached and sensitized through the Facebook fanpage during the live broadcasts of the radio program.
• 1,300 users of the municipal market of Poptún, Petén, who were given masks and benefited from the implementation of COVID-19 biosafety norms.

Volunteering:
275 adolescent girls and their families, including Maya Q'eqchí and mestizo volunteers from the AMA Association, individuals with disabilities, entrepreneurs from the Poptún municipal market, Petén, and communities from the border area between Guatemala and Belize.

6,000 adolescent girls and young Maya Q'eqchí and mestizo women from impoverished urban marginal communities were empowered through the broadcast of 15 bilingual Spanish-Maya Q'eqchí radio programs titled “El ABC de la Sexualidad”. The programs covered topics such as the progress of Storms Eta and Iota, designated shelter locations, the importance of supporting local women producers, safe visits to the Poptún market, COVID-19 biosafety norms, prevention and reporting mechanisms for sexual and domestic violence, and the significance of exercising Sexual and Reproductive Rights during the pandemic, encouraging adolescent girls to return to their classes. This was reinforced through bilingual Spanish-Maya Q'eqchí educational spots.

30,000 adolescent girls, women, and communities in Southern Petén were empowered with information on proper prevention and hygiene measures to prevent COVID-19 and violence during the pandemic, through three billboards.

80,000 adolescent girls, women, and communities from the 14 municipalities of the Petén department were empowered with information on COVID-19 biosafety norms and violence prevention through 8,000 posters.

The food security, menstrual hygiene, and COVID-19 prevention of 275 adolescent girls and young Maya Q'eqchí and mestizo women and their families living in poverty in urban marginal areas of Southern Petén, affected by Storms Eta and Iota, were strengthened.

400 adolescent girls and women entrepreneurs from the Poptún, Petén market have access to biosafety supplies for COVID-19 prevention, enabling them to economically benefit by safely and responsibly selling their products in the market. The women of the Poptún, Petén market committee have resumed their productive activities in a safe and responsible manner, helping to break the cycle of poverty and violence in which they have lived.

Tropical Storms Eta and Iota, combined with the COVID-19 pandemic, have exacerbated existing difficulties for adolescent girls and women in Guatemala, especially in rural, indigenous, and hard-to-reach communities. These adversities include an increase in sexual and domestic violence, early pregnancies, forced marriages and unions, malnutrition, unemployment, and accessibility issues, particularly in the department of Petén.

The storms worsened the already deteriorating social and economic conditions caused by COVID-19. This led to many young girls and women discontinuing their education, resulting in a decline in learning and comprehensive sexual education. Additionally, for many, school represented a safe space and a source of daily nourishment.

The lockdown imposed by the Guatemalan government has exacerbated situations of violence by limiting girls' and women's ability to escape their aggressors and restricting their access to information, prevention, care, and sexual and reproductive health services.

The economic crisis has also had a negative impact, with the cessation of work activities, closure of businesses, and suspension of public transportation, leaving many people unemployed. The minimum wage in Guatemala was not increased in 2021 and is lower than the cost of the basic food basket, leading to increased poverty and limited access to necessary foods for human development.

The loss of crops due to the storms has intensified food and nutritional insecurity, especially in Petén. Guatemala has high rates of child malnutrition, with UNICEF reporting that 49.8% of children suffer from chronic malnutrition. In summary, Eta, Iota, and COVID-19 have intensified the risks and inequalities faced by Guatemalan girls and women, with a more severe impact on poor, indigenous, and rural populations.